British luxury brand Burberry (Burberry) hope that in London, Chicago and Hong Kong and other tourists and wealthy people favor large cities to invest in building more stores, thereby offsetting the impact of the global economic slowdown.
Burberry Burberry Wednesday announced the latest earnings show that its earnings and then showed the trend of growth. Burberry official website said that next year will invest up to 200 million pounds (about 316 million US dollars) of funds, of which about one-third for larger stores, a London store will move to Regent Street, a Chicago store will be rebuilt.
Burberry Burberry CEO Angela (Angela Ahrendts) said that the global luxury goods sales mainly from major cities, Burberry in the big city there is still room for growth. “We think that Burberry has not infiltrated these markets, so we will focus on big cities, and we think that these flagship markets are free from the global economic environment,” she told the author.
As the debt crisis triggered concerns and China and some other emerging market economic slowdown, luxury market share in recent months, shocks. China’s high demand for high-end luxury goods, offset the weak European and American markets.
In April this year, even the rapid growth of Burberry, quarterly sales growth has slowed. British high-end brand Yage Lion Dan (Aquascutum) earlier this month before the acquisition, has filed for bankruptcy protection. Alende said that with a 156-year history of Burberry is not worried about the Asian luxury demand weakened. “Our brand has great potential for development, and the product has never been as good as it is now, and there are more consumers involved in brand interaction on the major social media platforms,” she said in a conference call.
Burberry Burberry CFO (Stacey Cartwright) said Burberry Burberry is not like some people imagine that depends on the consumption of tourists in the Far East, “We are in the world’s major flagship market customers not only from Asia or China, but also from Russia, the Middle East , India and Brazil and other countries.
Burberry brand in the Chinese mainland market sales have declined, but the brand that will adhere to the original development strategy, continue in the Chinese market to maintain the annual opening of 10 stores plan. For the three months ended Sept. 30, the Burberry brand’s revenue rose 2.6% to 475 million pounds, while the relatively slowdown was mainly due to a decline in sales in China and the UK. The same time as the above-
The same time as the above-
Burberry brand in the Chinese mainland market sales have declined, but the brand that will adhere to the original development strategy, continue in the Chinese market to maintain the annual opening of 10 stores plan. Burberry brand last month after the release of sales data, really let many luxury brands shocked, but also to the brand’s share price suddenly down 21%. Brand said that the Chinese market is always very confident, will adhere to the original development strategy, is expected in the future of China’s 32 cities 68 Burberry shop increased to 100.
The same time as the above-
For the three months ended Sept. 30, Burberry’s Burberry brand rose 2.6 percent to ￡ 475m, while the relatively slowdown was mainly due to a decline in sales in China and the UK. Compared with the first quarter, Hong Kong, France and Germany, the growth rate remained good momentum, but the UK, the Chinese market has slowed, while the South Korean and Italian markets are relatively weak.
The same time as the above-
Burberry brand also announced that the original brand will be handed over to Inter Parfums on behalf of the production of cosmetics and perfume business recovery, into the brand independent production model, as of September 30 during the six months, Burberry Burberry brand revenue rose 6.4 % To ￡ 883 million.
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Into 21 years, Burberry slow down its pace of expansion in the world.
In 1924, Burberry registered another famous marker: the grid pattern.
Burberry has changed the windbreaker another generation of verbs, to mention windbreaker, many people first reverie is the British brand Burberry,Burberry windbreaker was named the British war of the junior uniform, Burberry plaid is the gentry of the British aesthetics.
Burberry has changed the windbreaker another generation of verbs, to mention windbreaker, many people first reverie is the British brand Burberry, Burberry windbreaker was named the British war of the junior uniform, Burberry plaid is the gentry of British aesthetics. So again there is “Kelumang for Kelumang” wearing Burberry’s Mei Li. Strickland raised the “Barker Street” to the village loudly shouting Michael. Douglas.
In 1901, Burberry officially by the British military please, for the British soldiers to imagine a new kimono.
In 1997, Ross Mary Bravo was responsible for Burberry’s chief executive officer, and a new management team brought new faces to Burberry. This year, the Norwegian explorer Luo Al Amundsen Colonel command of a five-man squad, successfully changed the community to reach the earliest people in the North Pole, and he is equipped with Burberry brand outdoor necessities and clothing The
2000 and 2001, Burberry lost the British costume singer allusion and the ancient two series of ideas. This grid pattern was originally 1924 Burberry raincoat series lining design, is now a Burberry model mark.
New century came the occasion, Burberry once with its immortal atmosphere, changing the meaning of a quality of life.
In some dictionaries, “Burberry” means that: windbreaker.
In 1870, Burberry has changed the field of consumer spending outside the well-known businessmen, and even later some well-known activists is its regulars. Today, Burberry to the world’s major villages to set up a number of special shops, followed by people to play RoseMarieBravo that she will spend several years to complete her parade for Burberry. This is composed of red, white, black, brown four-color grid pattern, and later was Burberry with a coat on the coat, initially changed Burberry’s synonyms.
Later, Burberry in Germany, Spain, Italy, Russia, Oman some of the main villages built more unique style Burberry store.
Burberry closed Guangzhou factory, luxury China in the cold –
Since then, a number of foreign luxury brands in the Chinese market suffered “cold”, Tiffany, LVMH and other luxury goods group sales growth in China in the second quarter for the first time in three years below 20%. Not long ago, the British luxury retailer Burberry announced the closure of a factory located in Guangzhou.
Recently, the British luxury goods retailer Burberry adverse news again and again, following the September group of the brand issued a profit warning, has just announced the closure of a factory in Guangzhou. Industry analysis Burberry to close the factory, in addition to the factory workers have irregular factors, may also be affected by the slowdown in the domestic economy, resulting in the brand sales in China fell sharply, to reduce production costs and shut down the factory.
Burberry has a history of 156 years, is a British traditional style of luxury brands. In March 2007, Burberry put forward the “globalization” program, the production line moved to Shenzhen, and then set up factories gradually in other major cities in the country .The closure of the Guangzhou factory is one of them.
According to the reporter learned that the reasons for the closure of Guangzhou foundry, on the one hand because the workers working hours and working environment standards failed to meet the standards, in violation of the British moral trade organizations. But there are also industry analysis, its sales in China fell sharply or is also an important reason.
Reporters inquired about the official website of the bag, that the brand has three stores in Guangzhou, respectively, located in the friendship store, Taikoo Hui and Haiyin another city. Reporters visited the friendship store, found Burberry where there are three business points.
Luxury consumption in recent years in the domestic high-speed development, has become the global luxury brand market growth engine. According to the Boston Consulting Group, China is expected to surpass Japan and the United States by 2015, becoming the world’s largest luxury goods market. However, since the first quarter of this year, a number of luxury brands in the Chinese mainland market performance are the downward trend in growth.
According to the US economic survey agency ISI Group’s latest data, Tiffany, LVMH, Richemont, Prada, Burberry, Ferragamo and other luxury goods business sales growth rate of 17% in the second quarter, only half of the same period last year.
Reporters came to Panyu Haiyin another city of Outlets Square, where the concentration of Gucci, Armani, Burberry, HugoBoss and other luxury brand franchise stores. Reporters into the mall, see the flow of people here on Sunday is also very little, the scene is very lonely.
Burberry: authentic Burberry BRIT EDT Burberry style female fragrance 100ML -Name Specifications: Burberry BRIT EDT Burberry style female fragrance 100ML
Carton packaging: new box
Sealing situation: there is plastic
Fragrance of the former taste of a while comfortable Lyme, pear and nuts, people forget the appearance of the spring.After the taste of sweet and warm almond sugar, peony, vanilla and amber, people began to learn narcissism, forget the existence of the air!Please register now! Let BURBERRY BRIT enhance your aristocratic atmosphere!
Style showing a pure British London wind, Founder of the appearance with classic check, elegant and eye-catching. Simple and smooth and direct, showing a strong brand spirit and personality beauty. Dedicated to the modern and independent women.BURBERRY BRIT The biggest difference is that in the packaging design, the official website to replace the square bottle with the usual cylindrical bottle, and is the first time to mark – lattice printed on the bottle.
Recently,the first independent BURBERRY watch counters settled in Chengdu Xinyu Sanbao watches shop. BURBERRY independent image of the counter covers an area of about 30 square meters, using BURBERRY latest retail terminal image, modern design, elegant texture, full of classic and timeless and elegant and British charming.
In addition to BURBERRY classic best-selling product line, Chengdu Xinyu Sambo Burberry ndependent counter more introduce the new The Britain (British fashion) series of watches. The series was launched in 2012, is the perfect balance of modern and traditional, combined with a distinctive brand characteristics, innovative design, superb craftsmanship and timeless quality.
The series of watches can be regarded as a distant British tradition and rich Burberry brand inspiration fully embodies, but also because of its superb craftsmanship and quality in the global watch market reputation.